Record Labels

 

Music industry

Within the music industry, most recording artists have become increasingly reliant upon record labels to broaden their consumer base, market their albums, and be both promoted and heard on MP3, radio, and television, with publicists that assist performers in positive media reports to market their merchandise, and make it available via stores and other media outlets. The Internet has increasingly been a way that some artists avoid costs and gain new audiences, as well as the use of videos in some cases, to sell their products.

Major labels

Research into Advanced Portfolio

Idea 1: 'Dramaphone' by Caravan Palace

'SWING REPUBLIC'


The band 'swing republic' are a similar style of genre/band as Caravan Palace. They take an old fashioned era of music e.g. 20s music, and remix it into 21st century dance music. It becomes a sort of vintage electro music, mixing an old jazz with a positive vibe. 
Fito (the band's president) combines the spirituality and emotional expressions from the past with the electronic technology of the future.

Music video:

Images:

Idea 2: 'We Were Wasted' by The Leisure Society 

ALEX TURNER

The artist Alex Turner is the lead singer of the English rock band 
Arctic Monkeys, and despite the fact 'The Leisure Society' are a folk band, Alex Turner's solo track he wrote for the film 'Submarine' is a very similar style to The Leisure Society's soft acoustic. Turner's soundtrack was released on 18 March 2011 in the UK and US.

'Arctic Monkeys' Music Video: 

Alex Turner Solo: 

Images:

News: 

Idea 3: 'The Maestro' by Caro Emerald

ROOM ELEVEN

Room Eleven, likewise to Caro Emerald is a pop/jazz style band with aspects of vintage

Three Music Video Ideas

First Music Video Idea
Dramaphone by Caravan Palace

• The song 'Dramaphone' is like a remix of a 20s song, and I therefore have based my idea around a Charleston 20's style music video. 
• It'll be a mixture between naturalistic and abstract. 
• In one side of the video (the band/lip syncing), it is set in a 20s nightclub, smokey, sexy, tables with red table clothes on them, three girls standing behind a 'radio mic', we see the business of the club. 
• Other section- 20's charleston dance, black and white (have an idea for splashes of paint producing colour). 
• Dance, (4 dancers- separately and with partners) in a white box studio space. 
• The dance scenes will be abstract, quick edits and frantic movements. 
• There is no real storyline to this music video.

Clothing ideas 

Song lyrics: 

Sassy sisters,
Dressed in nothing but silk underwear.
Silly swingers,
Get your feeling under spell.
Sassy sisters,
Come and taste as sweet as can be.
Silly swingers.

Hey man, what's the matter,
What's he doing standing up there shaking like that?
Ah, well the boys are gonna tell you what to do.
Listen to 'em.

Dressed in nothing.
Dressed in nothing but silk underwear.
Listen to 'em.
Dressed in nothing.
Dressed in nothing but silk underwear.
Dressed in nothing.
Dressed in nothing but silk underwear.
Dressed in nothing but silk underwear.

Second music video idea
'We were wasted' by The Leisure Society

• Basing my idea on 'Tyrannosaur' the British Independent movie, which has 'We Were Wasted' as it's soundtrack. 
• Centred around an old man, living in poverty, council estate, lonely, nothing to live for. Black and white effect/ or just faded. 
• Clips of just his everyday life, extremely mundane. 
• Lots of grim and grimy settings, dirty armchair, lit by the television, his journey to the shop to buy cigarettes. 

Song lyrics: 

And I will close my eagle eyes
Hang up my skin to dry

We were wasted son
We were wasted all
On the ride, from the nightclub to our drive
On the way we sank

And from the flat above the square
We watch our comrades bare
Their teeth, their souls, their flesh

We were wasted son
We were wasted all
On the ride, from the nightclub to our drive
Oh the way we sank

3rd Music Video Idea
The Maestro by Caro Emerald 

• Vintage setting again, vintage murderess.
• Dressed in pencil skirt (black), green blouse and brown furs. She is beautiful, dark haired. Like Caro herself.

• We see her journey through the victims she has murdered, but its all extremely secretive and dark e.g. back alley ways and the murders are never really shown. 

Song Lyrics:

Presence, elegance, an unmistakable dominance

Behind those steely eyes

Anything you know is coincidence

No one seems to know anything about his age, just his name

He’s always dressed for fame

Uh, the keyser is the maestro

Let it go, dream a bit

To wear a garment so delish

I’d be out of my mind

The slightest designs, the ultimate chemist

Even you ingénue

A gift he can’t buy from you

But if I had to pay I’d sure find a way to break the bank

I’d break the bank that day

Ladies, his designs make the words fall out of a pantomime

Colors, how they flow, go from avant-garde to beyond sublime

History and mystery, he stops the hands of time

The magic skin is mind

‘Cause the keyser is the maestro

Initial group ideas

Group Ideas

This term we are creating Cover Music Videos on songs of our choice, arranging a group, bringing together our ideas to create a new and 'better' than the original for a song. My group (Callum, Katie and Finbar) have come to the conclusion of doing Fitzpleasure by the indie/rock band Alt J.

ALT J

Although, I loved the song, I wasn't keen on the idea at first as I had ideas of my own. So my group listened and took my concepts into account (designing the video in a past/vintage era e.g. 50s). We have decided on this idea:


Initial Group Work

As a newly decided group, we discussed all our music video choices and our ideas for it. The boys described their idea of doing 'Fitzpleasure' by Alt J. Their idea was:

• To use an old man (tweed jacket, braces, stuck in the past) who walks through a modernised room
• Represents his memories, with furniture/table suspended from the ceiling
• Every-time he looks at an object it transports him to a memory 
• 3 main memories and band performance 
• Vintage style, stuck in the past, she's dressed up as a typical 50s housewife, apron

Beginning:

-Head shot.
-Eyes open sharply
-He gets up and notices he is in a completely

Middle:

-Walks through the modernised, white room
-Memories change as he walks
-Girl is in each memory

End:

-We realise he murdered his wife
- Shard of glass reminds him of it.. squeezes it? Blood?

Our Group

Desert Island Year Review

Desert Island Year Review

To create a visual review of our AS year we created a 'desert island' diagram. This year for me, has been a mixture of positives and negatives, so I demonstrated this in my drawings, for example using the metaphor of a shark and a 'knife attack' to show difficult moments in the year. Personally, I found blogging the easiest bit in the media course, and so I portrayed this as a relaxing 'sunbath'. 'X marks the spot' was used to show our success at discovering an idea for our thriller, and finally deciding as a group what choices we wanted. The trees planted around the island tell how my knowledge about Media has developed along the course. Simon, my media tutor left at the end of the year, which was a down point to the year, as he'd gotten me an A in my exam, so the diagram describes my farewells to him.

Notes- Lady gaga guardian interview

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       Notes on Lady Gaga Guardian Interview 

      -The article tells of how Lady Gaga became hugely well known in 2008 for her hits such as 'Pokerface', 'Telephone', 'Bad romance'. But she is also for her eccentricity in style such as meat dresses, Grammy performance in giant eggs. You could suggest her desire is to be in the public eye.

·      

      -In reality, Lady Gaga states 'I hid in my house.' She wanted to preserve her image outside 'superstar' as people only ever see her at her best. She would never show the public and her fans the realistic image of Stefani Germanotta (her born name).

·      

      -Gaga puts her fans before anything, and in this instance it seems she doesn't want them to see her as a normal human being. To prevent this from happening, she never walks anywhere, getting cars everywhere. 

      -She is described as a cult-leader to her "Little Monsters"whose mantra for love in her last album, is acts a Bible for them. 

  

      -She is questioned whether she feels persecuted to which she replies "Yes! I certainly feel that at this time it's almost as if people are surprised they haven't already destroyed me." 

      -"It's almost entertainment for people to poke fun at Lady gaga, but they have no idea what I put into this album. In fact, people have no idea what it really took me to get here." 

      -Her album hadn't been out for 2 weeks and already people come out and say "she's over" and because she's not number 1, "she's finished". Instead of focussing on the music, people look at the statistics of the music's success. 

  

      -Due to a severe- hip injury, Gaga couldn't complete her Born This Way tour. Yet, she claims she would have shielded her fans from the hip secret if she had been able to continue on.

     -'Applause' was written as a motivational song for her fans "I want you to wake up in the morning and say 'I live for your applause, look at me today, I'm having a good day." 

     -When she talks about her fans: "I mean everybody. I mean anyone that's watching." 

     -She describes the girl underneath the sheep skin 'the kind of dingy, underground, metal-loving girl from New York who wants to talk about equal rights and go on and on about loving yourself.' 

      -She talks about her performance at the MTV awards comparing it to Miley Cyrus's near-naked show. "For me, my performance was not about taking my clothes off. I want to be strong and beautiful and powerful and full of confidence." But "it's not a competition". 

     -She claims she tried to hide a lot of pain over the past few years, hinting perhaps domestic abuse. The article questions whether this is gaga coming out of her hiding, and revealing her real self. 

A2- Tradgectory

Paloma Faith- Picking up the pieces

First equilibrium
The girl and her husband (Paloma Faith) are journeying to the house. The atmosphere is dark and melancholy, with colours being grey and dim. It's silent, with only the diegetic sound of the cars movement on the gravel and the sound of the birds- helping to create tension between Paloma and the man.

Disruption
The car arrives at the house, and she doesn't get out. The tension is building as she begins to sing. The  responses she gives when he attempts to show his love for her, are rejective. The disruption is therefore a distinct conflict in their relationship. She is concerned about the way people look at her and see her situation and relationship.

Recognition 

Paloma knows she is a woman "stuck in a tempestuous relationship with a possessive boyfriend". He is self obsessed represented by a scene of him shaving, with little care about her (who sits in the background.) She is frequently sat on her own, showing she has no support from her boyfriend, and is alone, despite being in this relationship. Her clothing is always perfect and glamorous symbolising the fact that he is besotted by the version of Paloma who represents perfection. He's in love with perfection. 

Attempt to restore 

In their attempt to restore, they take a meal together, which ends in an aggressive argument in front of other dinner guests. We see this emotional crumble of her character, as a resemblance of a domestic abuse situation, through the symbolic use of becoming wax-like and melting. The scene in which she melts shows that her character is not real and that she was imagining does not exist.  

New equilibrium

The video is finalised by a final kiss between the couple, which determines their argument was in fact just a blip which Paloma states 'happens a lot in relationships.' The kiss signifies the new equilibrium of their future continuing on as usual, with her problems being forgotten.